Startime has announced its admission as a certified member of UFI – The Global Association of the Exhibition Industry, one of the world’s most prestigious and influential organizations representing the international exhibitions industry. This strategic achievement reflects the company’s commitment to expanding its global presence and reinforcing its professional position within the international exhibitions and specialized events ecosystem.
Membership in UFI is widely regarded as one of the most significant institutional achievements within the exhibitions industry, given the organization’s global standing and the rigorous professional standards governing the admission of member organizations; UFI brings together leading exhibition organizers, exhibition and convention centers, industry associations, and specialized companies from across the world, while serving as one of the most influential international bodies dedicated to advancing the exhibitions industry and supporting its sustainable growth and development.
This achievement forms part of Startime’s ongoing commitment to strengthening its institutional capabilities, enhancing its professional credibility, and adopting international best practices in the development and management of exhibitions and events. It also supports the company’s ambition to develop more impactful, competitive, and sustainable projects and business platforms while enhancing its ability to deliver exhibitions and events that meet the highest international standards within this strategic sector.
Joining UFI represents far more than a symbolic membership. It provides Startime with direct access to the global exhibitions industry community and enables the company to benefit from accumulated international expertise, specialized knowledge, and emerging professional and technological trends shaping the future of the sector. It also creates greater opportunities for participation in international industry programs, professional forums, and specialized events that bring together leading experts, practitioners, and decision-makers from around the world.
Startime firmly believes that the exhibitions and events industry has evolved into a global knowledge- driven sector that depends on continuous development, innovation, and the ability to build international partnerships. For this reason, engagement with globally recognized professional institutions is considered one of the key enablers of business development, project quality enhancement, institutional performance improvement, and the establishment of a trusted professional reputation at both regional and international levels.
The membership further strengthens Startime’s position as a professional organizer of events and exhibitions and provides partners, clients, and stakeholders with greater confidence in the company’s ability to develop and manage projects in accordance with internationally recognized best practices. Within advanced professional industries, membership in globally respected organizations is considered an important indicator of an organization’s commitment to quality, professionalism, governance, and continuous improvement.
This step also reflects Startime’s commitment to investing in human capital and continuously developing the capabilities of its team. Through this membership, the company will gain access to educational programs, industry research, specialized studies, and knowledge-sharing opportunities with leading international professionals, contributing to the advancement of workforce capabilities and strengthening organizational readiness for the rapidly evolving future of the exhibitions and events industry.
The achievement aligns directly with the second pillar of Startime Vision 2030 – Global Presence, through which the company seeks to expand its international footprint by building global partnerships, developing internationally attractive projects, and attracting foreign investment and international capital.
Through this strategic direction, Startime contributes to strengthening Saudi Arabia’s position as a global hub for business events, exhibitions, and specialized industry platforms.
Startime believes that achieving international presence is not limited to developing projects and attracting strategic partners. It also requires active engagement with influential international organizations and institutions shaping the future of the sectors in which the company operates. From this perspective, UFI membership represents a valuable addition to the network of professional relationships and strategic partnerships that Startime continues to build as part of its international growth journey.
The company also expects the membership to positively impact its current and future projects, particularly as it continues to expand its portfolio of international trade exhibitions, scientific conferences, and specialized forums across its various investment portfolios. The membership will provide expanded opportunities to engage with exhibitors, organizers, international partners, and global experts while strengthening professional relationships that contribute to improving project quality and enhancing overall competitiveness.
Startime affirmed that becoming a member of UFI – The Global Association of the Exhibition Industry represents an important milestone in its institutional development journey and a new step toward achieving the objectives of its Vision 2030. Through strengthening global presence, enhancing professional credibility, expanding international relationships, and developing projects and business platforms that reflect global best practices, the company aims to further support Saudi Arabia’s position as a leading international destination for exhibitions, events, and specialized industry gatherings.
